Trust and value through long-term market relationships: better than a short-term focus on price
This Opinion comments upon the practice of 'direct' purchase to global supply chains -- an approach used by Walmart, the world's biggest retailer. The company aims to increase the proportion of goods that it buys directly from producers, moving from relationship-based supply chains and cutting out intermediate supplier functions. However, the model for the US pilot was a form of auction that initiates intense bidding among suppliers.













