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Shaping policy for development

An overview of Lagoro IDP camp in Kitgum District, northern Uganda, 20 May 2007. Manoocher Deghati/IRIN
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  1. Katy Harris

    Animations: my step-by-step guide

    Opinion - Articles and blogs - 4 July 2013
    'It is still far too early to judge the success of this animation, and whether we can claim victory in appealing to a particular type of audience whilst not limiting our ability to appear credible to another. But the response from teams across ODI and beyond has been really encouraging. I have a hunch this won’t be the last animation you’ll see from us.'
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  2. Using social media: research communications and the development dialogue

    Opinion - Podcasts and audio - 15 April 2013

    'We know that we are reaching people through social media that we weren’t reaching a couple of years ago… That’s helping us to broaden the conversation and awareness of development issues.'

    In this interview, Jim Rosenberg - Head of Online and Social Media at The World Bank, Jonathan Tanner – Media and Public Affairs Officer at ODI and Nick Scott, Digital Manager at ODI, discuss the use of social media channels in development and research communications.

    The discussants explore the following issues:

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  3. Caroline Cassidy

    The power of film: turning your talking head video into a story

    Opinion - Articles and blogs - 5 November 2012
    'Unless you have a professional or semi-professional in house, or at the very least a good editor, then you are going to have to call on external help... once you have selected a professional, it’s time to sit down and give them a strong, clear brief about what you want. Be as explicit as you can.'
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  6. Mairi Dupar

    What makes web users tick?

    Opinion - Articles and blogs - 26 May 2012
    'Online knowledge brokers have the habit of making assumptions about what their audience wants, and how web users behave when they arrive at an online portal. At the second annual meeting of the Climate Knowledge Brokers, participants were eager to reach out and engage with users of online climate and development information, and learn first hand about their real attitudes, preferences and frustrations.'
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  7. Nick Scott

    Responding to digital disruption of traditional communications: 'reusing the wheel’

    Opinion - Articles and blogs - 3 October 2011
    This is the fourth in a series of blogs looking at the challenges of ‘digital disruption’ and ODI’s strategy in responding to them. This blog looks at the final strand of ODI’s strategy, ‘reusing the wheel’ (as opposed to reinventing it): the free (or cheap) digital content, technology and tools that can improve the quality and delivery of all communications products.
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  10. The Alignment, Interest and Influence Matrix (AIIM) guidance note

    Publication - Toolkits - 9 November 2010
    Enrique Mendizabal
    In 2007, on the eve of a workshop to introduce a new version of the RAPID approach to DFID policy teams, Enrique Mendizabal and Ben Ramalingam created the Alignment, Interest and Influence Matrix (AIIM), a stakeholder analysis tool that not only helps to identify key stakeholders, but also suggests a possible course of action towards them.
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