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Nick Scott

Head of Communications (Interim), Communications

Nick focuses on ways digital tools can support the communications, research and management processes of think tanks. He developed ODI’s online communications strategy, awarded Online Strategy of the Year 2012 in the Digital Communications Awards. He is also the founder of WonkComms, a popular community of practice for think tank communications staff.

Nick has broad experience of all aspects of the marketing and communications mix and works across the organisation to communicate research, providing advice on strategic communications to a number of ODI's programmes.

Before ODI, Nick supported online projects at a range of organisations, including ODI, Guardian Unlimited (the UK’s largest and most internationally popular newspaper website), and The Metropolitan Police.

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Think Tank Initiative Exchange 2012

Event - Conference - 18 - 20 June 2012

Nick Scott and Enrique Mendizabal were resource people, presenting at a session on 'How a digital strategy can enhance think tank management, research and communications'.

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The decline of the corporate website (and rise of a social internet)

Opinion - Articles and blogs - 9 May 2012

'A good communications strategy must start planning for obsolescence of a corporate website as a communications tool: it must look at how connections can be made between content and the social world, how information can be automatically posted on relevant platforms in the right format.'

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ODI's approach to monitoring and evaluating research uptake

Opinion - Films and videos - 22 February 2012

'There is a lot to unpack [in M&E]. There are a lot of different ways that you can measure things, lots of different indicators you can use. It could cost a lot of time and effort. No one really has the answers and we need to do some learning together as to what works.'

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A pragmatic guide to monitoring and evaluating research communications using digital tools

Opinion - Articles and blogs - 6 January 2012

'M&E of research communications isn’t easy... Given the complexity of policy cycles, examples of one particular action making a difference are often disappointingly rare. Here are some of the lessons I’ve learnt in the process of creating an M&E dashboard for ODI.'

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Responding to digital disruption of traditional communications: 'reusing the wheel’

Opinion - Articles and blogs - 3 October 2011

This is the fourth in a series of blogs looking at the challenges of ‘digital disruption’ and ODI’s strategy in responding to them. This blog looks at the final strand of ODI’s strategy, ‘reusing the wheel’ (as opposed to reinventing it): the free (or cheap) digital content, technology and tools that can improve the quality and delivery of all communications products.

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