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Milk Wars: Sh10m assault launched
Forget the war on terrorism or the assault on corruption.
There is a new war being fought in our midst and, depending
on who wins it, the outcome threatens to disorient families
as they run around in search of what has been universally
accepted as being good for their growing children. Apart from
determining whether Kenyans who live in remote areas continue
to have their hot beverages white or black, it will further
determine whether the product's most necessary beneficiaries
- children - will have to make do with breast-feeding alone,
or if their parents will have to walk longer distances and
fork out more to provide them with milk - processed milk.
The war is about milk. Processed milk, or, as the current
flood of advertisements puts it, milk in a packet.
The milk war, or more specifically the war on unprocessed
milk, was kicked off about a month ago by the Kenya Dairy
Board (KDB), in collaboration with the Kenya Bureau of Standards
(KEBS) and Ministry of Health (MoH), in a Sh10 million 'Safe
Milk Campaign'. The media blitz has seen a series of advertisements
exhort the public to 'be safe and buy only processed milk'.
The advertisements are aimed at encouraging Kenyans to choose
only appropriately packaged factory-processed milk. However,
the campaign suffered a setback when, in a newspaper article,
a Nairobi University post-graduate student, Ms Tezira Lore,
punctured holes in its milk-in-a-packet refrain quoting a
study, Assessing and Managing Milk-borne Health Risks for
the Benefit of Consumers in Kenya, that revealed that milk
was safe as long as it was boiled.
The article admitted that raw milk is a microbial hazard
because its chemical composition is an ideal growth medium
for many spoilage micro-organisms and might harbour pathogens
that cause milk-borne diseases such as tuberculosis. However,
heat effectively kills pathogenic micro-organisms and 'that
is the method of choice in processing of raw milk.' But KDB,
KEBS and MoH seem to prefer pasteurisation, a form of heat
treatment aimed primarily at destroying pathogens, and which
is applied by the firms that sell milk in packets.
The advantage of pasteurisation, experts say, is that since
it is a milder form of heat treatment, heat-sensitive essential
vitamins are preserved, unlike when milk is boiled. But since
most Kenyans boil milk, whether bought raw or in a packet,
before drinking, the vitamins are destroyed anyway and must
be sourced from other foods.
The KDB, through its senior dairy technologist, Ms Joyce
Kiio, in another newspaper article, also 'set the record straight'.
Ms Kiio said pasteurisation should not to be equated to boiling
because the relatively high temperatures used in boiling might
not be adequate to effectively destroy all disease-causing
micro-organisms, especially the heat-resistant ones. Furthermore,
KDB adds, prolonged boiling destroys the nutritional value,
'usually seen at the bottom of a heating vessel as a brown
layer'.
The managing director of the KDB, Mr Paul Machira Gichohi,
blames all the confusion in the milk campaigns on the media,
which he accused of 'misguiding the people'. He adds that
there is no dairy industry in the world that allows milk to
be sold in the unhygienic environment that prevails in Kenya.
Mr Gichohi admits that milk hawkers cannot be wished away
since over the years they have filled in the void left by
the collapse of major industry players, especially the Kenya
Cooperative Creameries, but insists that in the long run,
their operations are unsafe.
There has been talk in the industry that there could be vested
interests among some members of the board in the aggressive
campaign, which is financed by the country's main milk processors.
But Mr Gichohi denies this, saying no milk processor is on
the KDB board. Mr Muhoho Kenyatta of Brookside Dairies has
resigned from the board and the appointment of Ms Cecilia
Chege, the proprietor of Echuka Farm, has never been gazetted,
he says. But the milk-in-a-packet proponents have to acknowledge
the fact that generations of Kenyans have grown up on unprocessed
milk, and have been none the worse for it. It will be an uphill
task convincing them to discard it now.
The campaigners also have to acknowledge the fact that a
large number of the country's population lives in rural areas,
where there is limited or no access to processed milk, apart
from the relatively higher cost of milk in a packet. Should
the milk processors win the war, then the rural folks' days
of crossing over to a neighbour who owns a cow for half a
bottle of freshly obtained milk could soon be over. Worse
still, mothers who rely on credit at the one-cow farmer for
their children's daily milk needs are going to be in a lot
of trouble. It could also sound the death knell on mursik,
the popular traditional milk that the Kalenjins use to welcome
their athlete relatives returning home. All is not lost. The
calabash with traditionally cultured milk could be replaced
with a packet of processed milk.
Also gone would be the traditional village mala, which many
generations of Kenyans grew up on because people would now
have to buy factory-processed mala instead. But industry sources
contend that of the estimated 2.7 billion litres of milk produced
by local dairy farmers annually, up to 88% is consumed without
being pasteurised.
According to the findings of a survey carried out by the
Smallholder Dairy Project, jointly implemented by the Ministry
of Agriculture and Livestock Development, the Kenya Agricultural
Research Institute and the International Livestock Research
Institute, 96% of Kenyan households boil milk before consumption.
As with pasteurisation, all harmful bacteria are killed in
the process. The report acknowledges that although there is
some degree of adulteration of milk supplied through the informal
sector through the addition of water, there was no obvious
link between milk quality and the type of market agent, and
that there might not be serious harmful effects in the milk
that eventually reaches the consumer. 'Adulteration of milk
by addition of water may introduce chemical and microbial
health hazards as well as reducing nutritional and processing
quality, palatability and market value of the milk', says
the report quoted by Ms Lore.
The consumer preference for raw milk, says the report, was
reflected even in Nairobi, where pasteurised milk is readily
available. Up to 29% of Nairobi households purchase an average
of six litres of raw milk per household per month. A major
health risk that was identified was the large number - 15%
- of both pasteurised and raw milk samples that contained
antibiotic residues. Overall, only 10% of the milk sampled
in the survey was found to be adulterated with water; with
most cases occurring during the dry season when there are
milk shortages.
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