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The Multi-Stakeholder Forestry Programme is an ambitious 5-year, £24
million bilateral programme working with the Ministry of Forestry and
a wide range of other stakeholders throughout Indonesia to ensure that
the policy environment for forest management enables poor, forest-dependant
communities to manage their own resources to provide improved, sustainable
livelihoods. The main emphasis of the programme is to support changes
that are already underway among civil society, non-governmental organisations
and the private sector, and in parallel, to help the government system
to respond. Communications and information play a vital, central role
throughout the programme.
To achieve its purpose, MFP will need to produce information and communicate
directly with the key policy makers to convince them of the need for new
policies, help produce information for, and strengthen the capacity of
programme partners to influence the policy-makers, and produce information
that empowers policy-makers to put improved policies into practice. The
various stakeholders in the programme have different information needs.
The MoF and DFID require programme management information about programme
plans, progress and expenditure. Grant-holders require information about
the grant mechanisms, and help to communicate the results of their projects.
Other stakeholders require general information about the programme, about
how to become a partner, about progress, and especially about what the
programme has learned that can help them contribute to the programme purpose.
The programme has already undertaken many communication and information
activities, and has started to establish internal and external communication
systems, but is constrained by the complexity of the environment in which
it works, the capacity of current staff to focus on communication and
information activities, and weak internal communication and information
systems. There are however many other networks involved in forest policy
in Indonesia, through which the programme can amplify messages, and a
bewildering array of information and communication service providers in
Indonesia (albeit of variable quality) who could help.
The key recommendations included:
- Institutionalising a set of key principles within the programme team
including:
- recognising that communications is a two-way, multi-directional
process;
- multiple media are more effective than single media;
- seeking efficiency through the multiple use of information, and
aiming for appropriate, rather than the highest quality;
- focusing on the key issues;
- organic growth and periodic synthesis;
- learning from others and leaving spare capacity to seize unexpected
opportunities;
- and establishing procedures to guide the continuous development,
implementation and monitoring of the programmes communications and
information activities.
- A set of core information outputs for each stakeholder group, and
the processes necessary to produce them. These include for:
- The MoF, Jakarta A 6-monthly illustrated narrative progress
report and a Quarterly activity schedule;
- DFID Bangkok an Annual Report, a 6-monthly progress report,
and an Annual Plan and Budget;
- Grantholders an Annual Progress Report, Progress reports
from the Partner Projects Database, Periodic Synthesis Reports, Grant-holders
Guidance Notes, and the Grant-holders own reports;
- All Stakeholders Fotonovela, Web site, Brochure, Leaflet,
Folder, Policy Briefs and Research Reports;
- The Internal MFP Team an information strategy, meeting reports,
an intranet providing access to summaries and synthesis, projects
database, partners database, library database and electronic archive,
a central filing system, and an information and procedures manual.
- Key activities and immediate tasks include:
- the confirmation of communication and information needs
through meetings with key partners, MoF and DFID, and other stakeholders
and continuous monitoring of M&E activities.
- the development of background information materials for an awareness
campaign followed by continuous low-level background communication
activities.
- strengthening MFP team capacity through:
- increasing the profile of communication and information activities,
- employing more specialist communications and information staff
a Jakarta-based communications and information specialist
is essential, regional communications specialists and a web-site
editor are other options.
- staff training in using the improved information systems
and specialised communication skills as required.
- improved information administrative systems including
an information procedures manual and centralised physical and
electronic filing systems.
- imporoved internal information processes including
the monitoring and evaluation and shared learning systems.
- improving the databases completing the current Grant
Thornton database development, using it on the Jakarta network
for six months then commissioning a specialist consultant to
develop and migrate the database onto more robust software which
can be accessed by all staff over the internet.
- improving the intranet cancelling further Grant Thornton
development, deciding the necessary functionality and commissioning
a specialist consultant to develop a new system.
- improving the web site to provide a wider range of
information (how this is done will depend on other decisions
about the intranet, databases and forest-policy portal.
- capacity building of partners - including direct capacity building
with existing partners, and strengthening the capacity of service
providers to support them.
- network building especially the development, with other
programme partners of of a forest policy internet portal
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